It's Showtime at the Apollo!

[Jonel]

It's Showtime at the Apollo! New Partnership Deal Set to Launch Apollo Entertainment Franchise -- Apollo Theater Foundation Announces New Partnership With de Passe Entertainment and The Heritage Network Curtain Lifts on New and Dynamic Season of Showtime at the Apollo


Story Filed: Thursday, August 15, 2002 1:53 PM EST

NEW YORK, Aug 15, 2002 /PRNewswire via COMTEX/ -- The World Famous Apollo Theater, home of the original Showtime at the Apollo Amateur Night Showcase, announced today a historic new venture for the 2002/2003 season of the celebrated, syndicated TV program, "It's Showtime at The Apollo".

(Photo: www.newscom.com/cgi-bin/prnh/20020815/NYTH115 )

The Apollo Theater Foundation, Inc. has entered into a production deal with de Passe Entertainment to produce "It's Showtime at The Apollo" for the 2002/2003 season, with The Heritage Network serving as its sales and distribution arm. The new season is scheduled to begin taping immediately at the historic Apollo Theater.

The partnership with The Heritage Network and de Passe Entertainment is the first of many such strategic alliances designed to catapult the Apollo to new and dynamic heights of entertainment excellence, setting the stage for the much-anticipated launch of an Apollo entertainment franchise, which will include Apollo Television and Apollo Records.

Suzanne de Passe, Chairman and CEO of de Passe Entertainment, is a celebrated icon in the television and music industries. "I am extremely excited to return to Harlem, where I was born and raised. It is indeed an honor to serve as the executive producer of Showtime at The Apollo." Ms. de Passe won her second Emmy award in 1985 as executive producer of the acclaimed television special Motown Returns to The Apollo. In addition, Ms. de Passe has produced several other award winning television programs including "Lonesome Dove"; "Sister, Sister"; "The Jacksons: An American Dream"; "The Temptations"; and "Motown 25: Yesterday, Today, Forever."


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SOURCE The Apollo Theater Foundation, Inc.
www.apolloshowtime.com/apollo2002/html/home.html


CONTACT: Sasha Tcherevkoff of Paul Wilmot Communications,
[phone], [e-mail]
/Photo: NewsCom:
www.newscom.com/cgi-bin/prnh/20020815/NYTH115
AP PhotoExpress Network: PRN4
PRN Photo Desk, [phone] or [phone]

[dannyramirez]

I hate the new Apollo and Suzanne de Passe has a lot of nerve being raised in Harlem and tearing apart the Apollo history and show the way she has. Congratulations miss de passe! It takes a special kind of talent to come in and take over something that someone else established.

[dolores Batten]

I agree! Suzanne dePAsse and the Heritage Networks are theives!